Tell me about the main valuation methods.

The three main valuation methods are DCF (discounts projected free cash flows to intrinsic value), comparable companies (applies trading multiples from similar public firms), and precedent transactions (applies multiples from prior M&A deals, typically yielding the highest values due to control premiums).

Intuition

Each method triangulates value from a different angle: comps reflect current market sentiment, precedent transactions reflect what buyers actually paid (including control premiums and synergies), and DCF reflects intrinsic value independent of market conditions. You use all three because no single method captures the full picture together they create a valuation range that brackets the likely fair value.

Watch

A common follow-up is 'Which method gives the highest value?' The typical answer is precedent transactions (due to control premiums), but interviewers may push back in distressed markets, precedent transactions can actually be lower than trading comps if deals closed during downturns. Know the WHY behind the ranking, not just the ranking itself.

Deep Dive

Explain the core valuation methodologies, how each mechanically produces a value, and how they relate to each other.

Three primary methods, each attacking value from a different angle:

1. Discounted Cash Flow (DCF) Intrinsic Value

What it does: Projects the company's future free cash flows and discounts them back to today at the weighted average cost of capital (WACC).

Steps:

  1. Project unlevered free cash flow (UFCF) for 510 years:
  2. Calculate a terminal value at the end of the projection period, using either:
    • Gordon Growth:
    • Exit Multiple:
  3. Discount all cash flows and TV back to present:
  4. Bridge to equity value:
  5. Divide by diluted shares price per share

Key sensitivity: Small changes in WACC or terminal growth rate (g) swing value dramatically, which is why you always present a sensitivity table on those two inputs.


2. Comparable Companies ("Comps") Relative Market Value

What it does: Prices the target based on how the market currently values similar public companies.

Steps:

  1. Select a peer universe (same industry, similar size/margins/growth)
  2. For each peer, calculate trading multiples:
    • , , etc.
  3. Derive a range (typically 25th75th percentile or mean/median)
  4. Apply that multiple range to the target's corresponding metric:
  5. Bridge to equity value per share as above

Produces a value anchored to current market sentiment if the market is overheated, comps will be high.


3. Precedent Transactions ("Precedents") Acquisition Value

What it does: Looks at multiples paid in prior M&A deals for similar companies.

Steps:

  1. Identify relevant closed transactions (same sector, recent vintage)
  2. Calculate transaction multiples: , etc.
  3. Derive a range and apply to target's metrics same math as comps

Key difference from comps: Precedent multiples include a control premium (typically 2040% above unaffected trading price), so precedent values usually come in higher than comps.


How They Rank (Typical Relationship)

MethodBasisUsually ProducesWhy
CompsCurrent market pricingLowest rangeNo control premium, reflects current sentiment
DCFIntrinsic cash flowMiddle rangeDepends entirely on assumptions
PrecedentsActual deal pricesHighest rangeIncludes control premium + synergy expectations

You present all three as a valuation football field horizontal bar chart showing the range from each method so the client sees where they overlap and where the defensible negotiation zone sits.

Shortcut: If asked "which is most important," the answer is context-dependent: DCF for a standalone/fairness opinion view, comps for market-based pricing, precedents when an actual sale is being negotiated.